Hi, I’m Javier Cherrera I have worked designing products, services, and businesses for more than 8 years. Working for global companies like BBVA, Mazda, Nissan, Pepsico and more.

Cloud platform design

UX design of cloud platform to register students’ info and documentation for University of Guadalajara.

Maniac1

Design process for a web3 and metaverse company, I conducted research and defined new products. Focusing on user-centric design, we explored blockchain, NFTs, and virtual/augmented reality integrations.

Axin.io

Lead of UX/UI design process for the cryptocurrency investment platform Axin.io, I employed agile methodologies and design frameworks.

BBVA México

As a product and service designer at BBVA, I have successfully applied design thinking methodologies across a diverse range of projects. Through user-centered research and prototyping, I’ve been instrumental in creating intuitive and user-friendly experiences.

Mazda Global

UX design of cloud platform to register students’ info and documentation for University of Guadalajara.

Mapping Weekend

Videmapping course and exhibition on Mexico City i made and organized.

El creador de historias

My first short stories book. View more

Prototyping digital products – Course

In this online course that I teach in collaboration with Utelx, I teach you how to prototype digital products, understand the basics of prototyping and how to use tools like Figma, Marvel and Maze to build validated products.

Learn with me about funnel optimization

In this article, I share my experience working with data analysis and funnels.

Design is a process and a mindset

Discovering

We can't jump to an adventure if we don't know why we want it and what we are looking for. Understanding the real problem, the user needs and the vision business is just the start to find the right solution.

Defining

A clear objective will lead to a positive result. Making decisions is difficult when we only see a part of the image, we need to measure the impact that our choices will make on clients, competence and every component of the organization.

Ideating

So you have the why and the what, but you still looking for the better how. Thats the moment to get out of the box, and start to think bigger but focussed.

Evaluating

Let's iterate, don't take anything for granted, we must indentify what is wrong and what is right, and go back if it is needed. The innovation is waiting.

Let's work together!


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    Also we can talk on LinkedIn